Boardsi Leadership Talks
Welcome to the Boardsi Leadership Talks Podcast, a thought-provoking series dedicated to exploring the multifaceted world of leadership in today's dynamic business landscape. Hosted by Boardsi, a renowned leader in executive recruitment and board placement, this podcast is your gateway to the minds of some of the most influential and innovative leaders in various industries.
Each episode of Boardsi Leadership Talks features intimate conversations with top executives, thought leaders, and trailblazers who share their insights, experiences, and wisdom. From CEOs of Fortune 500 companies to pioneering entrepreneurs, our guests bring diverse perspectives on leadership, strategy, innovation, and the challenges of steering organizations in an ever-evolving environment.
Listeners will gain valuable insights into effective leadership styles, decision-making processes, and the qualities that define successful leaders. The podcast also delves into the nuances of board dynamics, corporate governance, and the crucial role of leadership in shaping a company's culture and future.
Beyond traditional business topics, Boardsi Leadership Talks explores themes such as diversity and inclusion, ethical leadership, and the impact of technology on leadership roles. Our engaging discussions aim to inspire current and aspiring leaders, offering actionable advice and fresh ideas that can be applied in various professional settings.
Join us on this enlightening journey as we dissect the art and science of leadership, uncovering the strategies and mindsets that drive success at the highest levels. Whether you're an executive, a board member, an entrepreneur, or simply someone passionate about leadership and personal growth, the Boardsi Leadership Talks Podcast is your platform for inspiration and learning.
Subscribe now to stay updated on the latest episodes and join the conversation with some of the brightest minds in leadership today.
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Boardsi Leadership Talks
90% of Startups Fail Because of THIS! | Marketing Secrets with G. Rana Sinha 🚀
🚀 Welcome to Boardsi Leadership Talks! In this episode, Martin Rowinski sits down with Gee Ranasinha, CEO of Kexino, to uncover the biggest marketing mistakes killing small businesses—and how to fix them. From behavioral science in branding to why 90% of bootstrapped startups fail, this conversation is packed with actionable insights for founders, marketers, and executives.
📌 Key Takeaways:
- Why copywriting (not design) is the #1 factor that converts customers.
- How startups waste budgets on the wrong marketing fixes.
- The emotional triggers behind B2B/B2C buying decisions.
- Why data-driven marketing is often misunderstood.
💬 Quotes:
"Customers don’t buy the best product—they buy the LEAST RISKY one."
"Marketing hasn’t evolved; human psychology hasn’t changed in 5,000 years!"
🕒 Timestamps (Chapters):
00:00 - Intro
02:16 - G. Rana Sinha’s Background
04:04 - The Boss Who Changed Everything
07:11 - Biggest Marketing Mistakes (Self-Diagnosis Trap)
12:20 - Why Startups Fail (Cash Flow Crisis)
19:54 - Behavioral Science in Sales Funnels
25:54 - What NEVER Changes in Marketing
32:13 - Outro
🔔 Subscribe for more leadership & marketing wisdom: https://www.youtube.com/@TheBoardsi
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Thank you for tuning in to the Boardsi Leadership Talks Podcast. This episode is part of our ongoing series where we explore the intricacies of leadership, innovation, and success in the modern business landscape. Our conversations with distinguished leaders aim to provide you with actionable insights and inspiring stories to fuel your own journey to excellence.
For more information about our podcast, visit https://boardsi.com/category/podcast/. Stay connected with us for upcoming episodes and join our community of forward-thinking leaders.
This podcast is brought to you by Boardsi, a leader in executive recruitment and board placement. At Boardsi, we're committed to connecting talented individuals with companies seeking to enhance their leadership teams. Learn more about our services at https://boardsi.com
Don't forget to subscribe to the Boardsi Leadership Talks Podcast on your preferred platform to stay updated with the latest episodes. Follow us on LinkedIn, Twitter, and Facebook for more leadership insights and updates.
We appreciate your support and look forward to bringing you more engaging conversations with leaders who are making a difference. If you have any feedback or would like to suggest a topic or a leader for a future episode, please reach out to us at podcast@boardsi.com.
#BoardsiLeadershipTalks #LeadershipPodcast #ExecutiveInsights #InnovativeLeadership #BusinessStrategy #ProfessionalGrowth